50/50 – Make or Break

50 projects created in 50 days to raise
£1 million for famine relief in East Africa

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Want to do a 50/50 project? Here are some great ideas up for grabs

What a week, 3 projects launched, 7 more still in development, and some very exciting new ones coming next week which we can't talk about just yet.... 50/50 is go.

People have been getting in touch asking what ideas they could take on. We've had a lot of ideas submitted to Good by Ideas which haven't been claimed. So here's a write up of our favourites and the skills they need - from technical wizardry to PR muscle, there's something for everyone. But what each one needs more than anything else is commitment to loving it, sharing it and generally promoting the hell out of it for 50 days. That's how we can get to a million quid.

How would you like to be super for a day?

"Get your colleagues / friends / contacts to dress like a super-hero for one pre-arrange day 24hours across the globe for a small donation.

Might be a bit out there but who doesn't love dressing up and seeing Batman on the Underground would make my day."

This idea came from Andrew Newman (@canofpopcom on twitter) and we love it too. Wouldn't take much to get this going - decide on the day, start a Tumblr to collate pictures of the superheros in action and away you go.

Famine Friday

"A hack of the follow friday habit on twitter. By #FF people you are committing yourself and challenging them to a day of no eating the next or a specific friday. People go a day without eating, documenting their experiences through tweets, photos, blog posts etc - what is it like to be hungry and not be able to eat?"

Another easy win in our view and we love the idea of disrupting the follow friday meme. Pick a Friday, tweet that you're taking part and then #FF loads of people with a donation link.

Donate six minutes of your wages

"Donate six minutes of your wages, a calculator that works out how much you earn in six minutes and links to a donation page. Also has an option to do something for six minutes to the amusement of your mates who will pay to watch you make an idiot of yourself. Incorporate a six minute timer and facts about what can be done in six minutes. eg. boil two eggs, run a mile etc"

Now all this needs is a calculator where you can input your wage, some silly facts and a big fat donate button. After only a smidgeon of development time you'll be there.

Only a minute of your time

"A webpage that costs £1.00 to register, only you get booted of after 1 minute, and your registration is terminated.

Within your minute on the webpage you will have unique access to the web charity's Twitter account and Facebook page. The user has the one minute to write whatever they wish mentioning and linking to any friends they desire. After 1 minute the generous donator is kicked of the page (with a thank you)."

We like this idea but we wonder if you could up the ante a bit. Any forward thinking celebrities out there who'd be up for letting donators onto their Twitter feed? After all, it's all for charidee.

East Africa vs. chocolate

"A micro-site which pulls in tweets containing the words ‘hungry and/or chocolate’ and plots it on a graph and compares it to the amount of tweets referencing ‘East Africa famine’. This will help illustrate the inbalance between trivial conversations in the west during a time of crisis in East Africa. The site allows you to make a donation and posts a tweet to your personal twitter helping to raise awareness. In addition to this you could build two auto-reply twitterbots which scan Twitter for these references and reply to people with a link promoting them to go to the site."

This is a bit similar to an idea our collaborators Jack & Paul had to create a twitter bot that tweets people some info and a donation link when they use the word 'hungry' in their tweets. OK, we don't like bots either, and there's definitely a risk of annoying people with this one but it's still a quick way to reach beyond our own networks. With a bit of thought on how to do it well, perhaps by being a bit more irreverent like the Twitter Swear Jar, and you might just be on to something.

What would you do to raise money for East Africa? Go on we dare you

Already prototyped by the indomitable @malbonster, this idea is really pretty simple: dare your mates to do something if you donate ££££ to East Africa famine relief. What if you can dare companies and brands to do things too? We've got a few agencies in mind and some pretty sneaky dares… how much would it take?

There are also some ideas here that we wrote up at the beginning of the project. Not all of them have been claimed by makers and doers yet.

Inspired? This blog post tells you more about how we can help you run a 50/50 project.

We're going to wind down Good by Ideas now as we want to shift the focus on to 50/50. But you can still submit ideas to us here. We'll blog them and help you find whoever you need to make it happen. Or better yet, help us reach new networks by blogging, tweeting and instagramming your ideas for projects tagged #5050good.